UAE businesses becoming more data-centric – News


Companies need to find a way to harness individual data creativity, AI firm head says during Artificial Intelligence Forum



KT photo by M. Sajjad

KT photo by M. Sajjad

Released: Tue 09/20/2022, 11:36 p.m

Businesses in the UAE are becoming more data-centric, paving the way for greater adoption of artificial intelligence (AI), said Siddhartha Bhatia, Regional Vice President and General Manager – Middle East and Turkey at Dataiku at the fifth edition of Artelligence – The Forum for artificial intelligence operated by Khaleej Times.

Headquartered in Dubai Internet City, the company was founded in 2020 and currently boasts around 50 corporate clients who have onboarded in 24 months. The total number of customers is more than 550.

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“The company has a strong focus on the successful delivery of projects by investing in customer success, implementation training and certifications, with successful track records in the Middle East in Telecom, Insurance, Banking, Oil & Gas, Travel & Transport, Healthcare and Public Sector ‘ said Bhatia.

Dataiku is the world’s leading platform for everyday AI, systematizing the use of data for extraordinary business outcomes. Companies using Dataiku are arming their employees with the ability to use data to make better day-to-day decisions, Bhatia added.

“In today’s organization too often it’s a battle between the rational tech side (looking for delivery and optimization) and the business side (looking for interpretation, imagination and application). Businesses need creativity to innovate, but they’re also generally much better at generating ideas than they are at executing them.”

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The success of AI initiatives also requires fostering a culture of data creativity at the individual level. “However, organizations must also find a way to harness this individual data creativity for the collective progress and purpose of the organization,” added Bhatia.

More than 450 customers across banking, insurance, pharmaceuticals, manufacturing, retail and more use Dataiku to systematize their use of data and AI and drive diverse use cases from fraud detection to customer churn prevention, predictive maintenance to optimization the supply chain and everything in between. Dataiku raised $400 million in its latest Series E funding round in August 2021 at a valuation of $4.6 billion. The company employs more than 750 people worldwide with offices in New York, Paris, London, Munich, Sydney and Singapore.

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Dataiku enables companies to use a central solution to design, deploy and manage AI and analytics applications.

“We’ve seen tremendous adoption of AI and machine learning in the public sector. As a result, there are also many new initiatives with solid funding. This will have a big impact on improving user experience. The other two sectors are the financial services industry and telecom companies,” concluded Bhatia.

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