TAITRA launched the “Taiwan Modest Fashion and Beauty Online Pop-up Shop”


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TAIPEI CITY, Taiwan–(BUSINESS WIRE)– Launched by the Taiwan External Trade Development Council (TAITRA), the “Modest Fashion and Beauty Online Pop-up Shop in Taiwan‘ was launched virtually with its official announcement on September 27 at 2:00 p.m. (Taipei time) through a live online broadcast. The event aims to promote Taiwanese companies and introduce high-quality products with a series of activities including online pop-up shop, Modest Fashion Show, makeup demo, halal beauty product launch, and one-on- One online business matchmaking. This event was jointly organized by the Bureau of Foreign Trade (BOFT), the Taiwan Sweater Industry Association (TSIA) and the Commerce Development Research Institute (CDRI).

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This press release is multimedia. View the full press release here: https://www.businesswire.com/news/home/20220923005293/en/

Director-General of Bureau of Foreign Trade Ms. Cynthia Kiang (right 2), President and CEO of TAITRA Mr. Simon Wang (left 2) cut the ribbon at the opening of Taiwan Modest Fashion Pop-up Shop 2022 (Photo : Business Wire)

Director-General of Bureau of Foreign Trade Ms. Cynthia Kiang (right 2), President and CEO of TAITRA Mr. Simon Wang (left 2) cut the ribbon at the opening of Taiwan Modest Fashion Pop-up Shop 2022 (Photo : Business Wire)

The online pop-up shop features more than 35 suppliers of premium Taiwan beauty products. The Modest Fashion Show also announced the latest garments by well-known Taiwanese clothing brand designers such as SABRA ANDRE, GIOIA PAN and promising young designers from Malaysia and Indonesia. Ms. Cynthia Kiang, the General Manager of BOFT, wears an elegant custom-made Muslim-style dress, while Mr. Simon Wang, the President and CEO of TAITRA, wears a handmade beautiful Muslim-pattern bow tie. The Makeup Demo and Halal Beauty Product Experience programs showcase Taiwan’s BEST beauty products.

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You are all cordially invited to theModest Fashion and Beauty Online Pop-up Shop in Taiwan.” The online pop-up shop will run until the end of 2022 and the event video is available at: https://modestfashiontaiwan.taiwantrade.com/.

In April 2017, TAITRA was commissioned by the government to set up the Taiwan Halal Center and help promote Taiwan’s halal industry. After much effort, Taiwan’s pro-Muslim tourism image has hit a record high. That year, it ranked second among all non-OIC countries in terms of Muslim-friendly travel in the Global Muslim Travel Index (GMTI). The survey provided exciting good news for Taiwan’s tourism industry. Our goal is to create a Muslim-friendly environment where Muslims can buy quality products made in Taiwan without worries and live a more comfortable life. To discover more interesting products, please visit our online shop.

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For more information, please contact your local Taiwan Trade Center office.

Taiwan Trade Center, Jakarta via email: [email protected] or Tel: 62-21-5741102

Source: Taiwan Foreign Trade Development Council