Malaysia Seeks Strategic Global Partnerships to Accelerate Its Growth Trajectory As A Preferred Healthcare Destination

Malaysia Seeks Strategic Global Partnerships to Accelerate Its Growth Trajectory as a Healthcare Destination of Choice

Explore Malaysia’s Healthcare potential at World Travel Market London 2022

Malaysia Healthcare is strengthening its global offering for preventive healthcare through strategic partnerships at the World Travel Market 2022 (“WTM”) in London.

As a nation, Malaysia enthusiastically encourages global citizens to prioritize preventive care by embracing their health and wellness. This crystallizes Malaysia Healthcare’s focus to welcome returning healthcare travelers seeking preventative care and wellness treatments in Malaysia’s private healthcare facilities.

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Malaysia Healthcare is at the forefront of this phenomenon with a health system that is changing from curative care and treatments to preventative health and wellness. This led to the launch of the Malaysia Healthcare Premium Wellness Program, an industry-wide joint effort with many high-end private hospitals, hotels and travel companies in Malaysia that integrates a comprehensive health screening with premium hotel accommodation, a leisure travel program with options. for health care travelers to add to the dental aesthetics and cosmetic procedures as well as other treatments such as Hepatitis C, cancer, and heart screening.

“Similar to the third Sustainable Development Goal (SDG) of the United Nations to ‘ensure healthy lives and promote well-being for all ages’, Malaysia is committed to consistently advancing our healthcare system to empower and encourage healthier lifestyles with enhanced health screening capabilities , for everyone,” said Mohd Daud Mohd Arif, Chief Executive Officer of the Malaysian Healthcare Travel Council (MHTC).

Together with Tourism Malaysia, Malaysia Healthcare returns to London at the WTM demonstrating its commitment to offer healthcare travelers an enhanced and seamless end-to-end patient journey experience in addition to its strengths as a recognized healthcare destination across The world.

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Malaysia is a world-class destination for healthcare travelers from around the world and has been awarded “Destination of the Year” by UK-based healthcare travel authority International Medical Travel Journal (IMTJ) in 2020. Malaysia’s strong reputation as a travel and healthcare destination attracted 1.06 million European tourists and 1.22 million healthcare travelers in 2019 alone, with the 10 countries best came to malaysia. for healthcare travel they are Australia, Bangladesh, China, India, Indonesia, Japan, Singapore, Somalia, the United Kingdom, and the United States.

Malaysia’s niche treatment areas include cardiology, oncology, fertility, orthopedics, neurology, and aesthetics such as bariatric treatments, as well as other dental and cosmetic services. In addition to its commitment to provide affordable, accessible, seamless and end-to-end quality healthcare, it is also strengthening its healthcare offerings through strategic partnerships with travel agents and healthcare facilitators at regional and global levels.

Also present at WTM are the country’s tourism partners, including Tourism Malaysia and state tourism bodies from Sarawak, Sabah, Penang, Selangor, Johor, Perak and Melaka who work closely with Malaysia Healthcare, along with the leading private hospitals of Malaysia to provide a holistic and seamless service. healthcare experience through premium wellness packages. MHTC will be signing a Memorandum of Understanding (MoU) by SHINON Healthcare, a leading medical aid and healthcare consultant that helps patients seek treatment outside their country and act as a local guard in the chosen destination. With healthcare travel being a key economic driver for Malaysia, WTM provides a synergistic platform for international stakeholders to pursue business collaboration with key Malaysian stakeholders and realize opportunities for 2023 and beyond.

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“We recognize the importance of establishing strategic partnerships to catalyze the recovery of the industry moving into 2023. It is critical for Malaysia Healthcare to identify other industry partners with the same value and commitment to service excellence and get together. We at WTM London are reaching out to travel agents and healthcare facilitators, whose markets have historically been coming to Malaysia for both healthcare and tourism opportunities, for collaborative opportunities and training programmes, such as the Facilitator Training Programme. Health. We intend to ensure that we work with like-minded partners, such as SHINON Healthcare, to achieve our ambition of offering the Best Healthcare Travel Experience,” continued Mohd Daud.

The Health Facilitator Training Program is a capacity building effort aimed at providing tour and travel agents with the necessary knowledge and skills to subsequently provide services to returning and prospective healthcare travelers which recognizes Malaysia as a top destination for healthcare. As the industry goes through the endemicity, Healthcare Malaysia is stepping up efforts to position Malaysia as a safe and reliable destination towards the arrival of anticipated healthcare travelers, especially through Malaysia position as a hub for Cardiology, Oncology, Fertility and Dental treatments, as well as. its Premium Wellness offerings.

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“There are currently over 250 private healthcare facilities in Malaysia that are heavily regulated by the Ministry of Health Malaysia (MOH) and recognized globally. The MOH oversees the cap rates for healthcare treatments in Malaysia, ensuring fair price structures for all healthcare travellers. Hence, healthcare travelers are assured of accessible and affordable healthcare with minimal waiting time. We welcome all healthcare travelers to experience the best of healthcare travel with Malaysia Healthcare and benefit from the seamless end-to-end services provided, from point of inquiry to post-treatment care,” said Mohd Daud.

Visit the Malaysia Healthcare booth at the Malaysia Pavilion from 7 to 9 November 2022 at the World Travel Market at ExCel, London, for networking opportunities with Malaysia Healthcare representatives and explore exclusive healthcare packages. For more information on Healthcare Malaysia and its services, please visit https://malaysiahealthcare.org.mi or visit our social feeds at: www.facebook.com/MTCMalaysia or at LinkedIn (Malaysian Healthcare Travel Council).

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Malaysia Seeks Strategic Global Partnerships to Accelerate Its Growth Trajectory as a Healthcare Destination of Choice

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Malaysia Healthcare is at the forefront of this phenomenon with a health system that is changing from curative care and treatments to preventative health and wellness.

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TPT News Bureau

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THE POLICY RESULTS

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