Industry veterans will produce new ones quarterly publication Global Travel Collection customers
NEW YORK, January 31, 2023 /PRNewswire/ — Internova Travel Group, one of the world’s largest travel services companies, today announced plans to launch OLTRE, a new magazine for 100,000 affluent clients of the Global Travel Collection’s luxury travel consultants. The Global Travel Collection is Internova’s premium and luxury travel division and represents the most sophisticated community of travel agents and agencies worldwide.
Internova Travel Group will launch a consumer magazine targeting the luxury market for its global travel collection
“We’re creating an innovative new brand in travel media that’s all about the value of human bookings,” he said. Brent Rivard, Marketing Director of Internova. OLTRE is an Italian word meaning “beyond” and that’s what Global Travel Collection consultants offer their clients: a travel experience that goes beyond expectations, our magazine will offer a new perspective on luxury travel created by a team with deep experience in travel publishing. .”
OLTRE will be under general management Elaine Srnka, former CEO of Virtuoso, who joined Internova last year as Senior Vice President of Editorial. He oversees editorial strategy and content for all Internova business units and their respective brands.
Laura Sportand from Virtuoso, was appointed Vice President of Publishing. Brad A. JohnsonWorked as editorial director and national tourism editor at Modern Luxury Media for 10 years Devin DuckworthDesign Director, joins from Fodor’s Travel.
“The World Tourism Organization is looking forward to exciting new initiatives in 2023,” he said. Angie Licia, president of Global Travel Collection. “The launch of OLTRE is just one part of our vision for the future. The magazine will inspire our consultants and become a highly responsive and meaningful means of connecting with our top leisure and corporate clients.”
OLTRE will be published 4 times a year and will have an even wider reach with 100,000 exclusive print and digital editions. Each volume of the collection is printed on archival quality, eco-certified paper with a commemorative aesthetic.
Debuting in spring 2023, Volume 1 will circumnavigate the globe from the North Pole to the South Pole, stopping in Mykonos. Bangkok, California and all points between . Shootings Italy, London And adding visual sophistication, the editors’ Look Book is a knowledgeable guide to the industry’s most anticipated events. Each issue features Proust-style interviews with famous travelers, tips and advice from insiders, articles on culture, style and other luxury travel interests, all presented in a clean, modern style.
Editorial inquiries can be sent to [email protected]. Advertising inquiries can be sent to: [email protected].
About Internova Travel Group
Internova Travel Group is one of the world’s largest travel companies, a collection of leading travel brands that deliver personalized travel experiences to both leisure and corporate clients. Internova manages leisure, business and franchise firms through a unique portfolio of divisions. Internova represents more than 100,000 travel advisors in more than 6,000 company-owned and affiliated destinations. United States, Canada and Great BritainIt operates in more than 80 countries.
About the World Travel Collection
Global Travel Collection (GTC) is a division of Internova Travel Group, the world’s largest collection of international luxury travel agencies including Protravel International, Tzell Travel Group and Colletts Travel. Andrew Harper, In the Know Experiences, All Star Travel Group and R. Crusoe & Son. GTC Consultants and Agencies are industry leaders in providing premium travel services to leisure travelers, corporate executives and the entertainment industry. Global access and leverage will provide value, recognition and privilege to global travelers.
TO CONTACT:
Elizabeth Gaerlan
[email protected]
212-944-1125
SOURCE: Internova Travel Group
