India Is The Most Popular Destination For Weddings, Reveals Research

According to a recent study, India is the most popular wedding destination internationally, while Italy is a close second. Here are the details. By Anushka Goel

With its vibrant culture and heritage, India is among the top destinations for travel and tourism. And now, research by money.co.uk has revealed that India is the country where people around the world want to get married. The location is the most googled for a destination wedding, while Italy is the second most popular wedding destination.

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India is the most popular wedding destination

Wedding Destination India
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Turkey and Nigeria share third place after India and Italy, followed by France and Greece. The company’s wedding finance experts stated that the parameters for the analysis were to search for “wedding in + [destination]’ in almost every country in the world. India topped the list for 38 countries including Australia, Canada, Fiji, Jamaica, Mexico, New Zealand, the US and Singapore. And that’s no wonder, because the country offers a variety of landscapes and backdrops for your big day. From beaches to palaces, there is something for everyone here.

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Italy was the top search for 28 countries including Cambodia, France, Greece, Northern Ireland, Scotland, Sri Lanka, Sweden and Thailand. Also, Kourtney Kardashian has married here, as well as Indian couples like Virat Kohli-Anushka Sharma and Deepika Padukone-Ranveer Singh, adding to the charm.

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Turkey and Nigeria are both in third place, with both countries being searched by 12 nations each. Here is the full list:

  • India (38 countries)
  • Italy (28 countries)
  • Turkey (12 countries)
  • Nigeria (12 countries)
  • France (11 countries)
  • Greece (6 countries)
  • Morocco (4 countries)
  • Maldives (4 countries)
  • Hawaii (4 countries)
  • Portugal (3 countries)

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According to a press release with Travel + Leisure India and South Asiathe researchers analyzed Google data from the last 12 months. Taking a list of all countries and major cities around the globe as well as each state from the US, the dates for “Weddings in + [destination]’ was searched for each country (except for the country/region itself) and the results were sorted from high to low. This revealed that India is the top destination for wedding searches.

Hero and Featured Image: Courtesy of Julian Yu/Unsplash

Also see: 10 boutique properties from across India perfect for an intimate wedding



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